There are thousands of computer games for the PC which now includes a range of augmented reality games. Examples of which include: Dead Space: a horror 3rd person shooter game which takes place in outer space. Your role is that of an engineer who has to battle a deadly virus which turns people into mutants. … Continue reading Augmented reality games for the PC
The PlayStation 3 or PS3 for short is a very popular games console alongside the Xbox 360 and Nintendo DS. It is the latest stage of development in the PlayStation series and features 3D games, Blue-Ray disc films and access to the PlayStation network. There are numerous games for this console which are grouped according … Continue reading Augmented reality games for the PS3
The PSP or PlayStation Portable is a small, handheld device which enables you to play a variety of games as well as allowing interactivity with other Sony consoles, e.g. the PS3 and the internet. You won’t be surprised to learn that there are plenty of games for this handheld device which has become a popular … Continue reading Augmented reality games for the PSP
This article looks at augmented reality games for the Mac. We know that there are augmented reality apps (short for ‘applications’) for the iPhone which have proven to be very popular. But does this extend to include augmented reality games? There are augmented reality games which are designed for both the PC and Mac plus … Continue reading Augmented reality games for the Mac
There is one area where augmented reality is used and to great effect which is gaming. Video/computer games are extremely popular and designers are constantly looking for ways in which to push boundaries to improve their customers’ experience. Augmented reality is one way of doing so. This article looks at different types of augmented reality … Continue reading Augmented Reality games
Augmented reality can be used as part of any advertising or marketing campaign as a way of targeting a particular demographic in order to boost sales or promote a new product. This article looks at how advertisers use augmented reality to encourage customers to engage with their goods or services before purchase. This can form … Continue reading Augmented reality advertising
There are numerous apps for the iPhone which include a series of augmented reality games. The idea behind these is to enhance the gaming experience via 3D movement. Here is a list of some of the most popular augmented reality games for the iPhone: Golfscape GPRS Rangefinder: displays information about each of the 18 holes … Continue reading Augmented reality games for the iPhone
There are various smartphones which run on the Android operating system and are considered serious contenders to the iPhone. These phones contain a wide range of features and like the iphone, have a wide range of mobile apps which include augmented reality games. Augmented reality games are seen as the future for Android phones although … Continue reading Augmented reality games for Android
Marketing is the means by which companies employ a range of strategies to help them sell their products to the right customer. They start by identifying who their target customer base is and then follow this by a concerted campaign in which they aim to fulfil their customers’ needs and build long term loyalty. Augmented … Continue reading What is augmented reality marketing?
How does augmented reality work? Is it similar to virtual reality? It is similar in that the user views a series of images via a pair of 3D glasses or a head mounted display (HMD). Augmented reality glasses are worn in the same way as virtual reality glasses in that they enable the wearer to … Continue reading How augmented reality works
