Can you believe that it’s been 10 years since since the first Apple iPhone launched? It still seems that the big fruit company crashed into the phone industry recently, but we’ve come a long way from that first smartphone which has been copied endlessly since. It’s easy to forget that, when the first iPhone launched, … Continue reading Finally Here’s the iPhone X: Apple’s AR Flagship
When Facebook first bought Oculus, the first premier VR headset maker for the consumer market, a lot of people were skeptical about their decision. After all, this was before consumers had a real chance to engage with VR in a meaningful way and there was no guarantee that the technology would take off. Today VR … Continue reading Facebook Also Wants to Own the AR Market with their Smart Glasses
These days marker-based augmented reality is pretty much a mature technology. It’s something every smartphone with a camera and a middling spec sheet can do. As we move to advanced markerless, machine vision AR and MR systems no one is really expecting for the old approach to get any innovation. Which is why the release … Continue reading Merge VR Releases Eccentric AR Cube
Markerless AR, augmented reality that does not require a special object or image to work, is the holy-grail of consumer AR technology. We’ve seen that future with the amazing (yet stupidly-expensive) Hololens. When it comes to consumer-grade markerless solutions, well there really aren’t any. Being markerless is not the only trick the Hololens has either, … Continue reading The Mira Prism is a Super-affordable Take on the Hololens
They say that to truly successful, you need the freedom to fail. So it’s no wonder that Google is such a giant success. When you look at the many gigantic flops that the company has produced over the years you can’t help but marvel at audacity some of them have had. Among these few have … Continue reading Google Glass Rises from the Grave, but is It Undead or Unkillable?
The Apple WWDC (worldwide developer’s conference) has dropped several exciting bits of news from the Cupertino cult-favourite company. We’re getting a snazzy new iPad Pro lineup, Siri will become Skynet-smart with iOS 11 and Apple now makes a speaker. For us here at VRS though, every WWDC reopens the hope that Apple may finally throw … Continue reading Apple Takes a Bite of AR at WWDC
There is one area where augmented reality is used and to great effect which is gaming. Video/computer games are extremely popular and designers are constantly looking for ways in which to push boundaries to improve their customers’ experience. Augmented reality is one way of doing so. This article looks at different types of augmented reality … Continue reading Augmented Reality games
Augmented reality can be used as part of any advertising or marketing campaign as a way of targeting a particular demographic in order to boost sales or promote a new product. This article looks at how advertisers use augmented reality to encourage customers to engage with their goods or services before purchase. This can form … Continue reading Augmented reality advertising
There are numerous apps for the iPhone which include a series of augmented reality games. The idea behind these is to enhance the gaming experience via 3D movement. Here is a list of some of the most popular augmented reality games for the iPhone: Golfscape GPRS Rangefinder: displays information about each of the 18 holes … Continue reading Augmented reality games for the iPhone
There are various smartphones which run on the Android operating system and are considered serious contenders to the iPhone. These phones contain a wide range of features and like the iphone, have a wide range of mobile apps which include augmented reality games. Augmented reality games are seen as the future for Android phones although … Continue reading Augmented reality games for Android
